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	<title>Surf Roots, Software Thoughts &#187; Technology</title>
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	<link>http://alexlod.com</link>
	<description>A blog by Alex Loddengaard</description>
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		<title>Pseudonyms vs. Identities</title>
		<link>http://alexlod.com/2012/01/10/pseudonyms-vs-identities/</link>
		<comments>http://alexlod.com/2012/01/10/pseudonyms-vs-identities/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 21:11:02 +0000</pubDate>
		<dc:creator>Alex Loddengaard</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://alexlod.com/?p=1659</guid>
		<description><![CDATA[Disqus, a popular blog comment management system, recently published some interesting research talking about the popularity of using one&#8217;s real name vs. a username or online handle (or pseudonym) when making comments to blogs. Here&#8217;s their conclusion: The most important &#8230; <a href="http://alexlod.com/2012/01/10/pseudonyms-vs-identities/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Disqus, a popular blog comment management system, recently published some interesting <a href="http://disqus.com/research/pseudonyms/">research</a> talking about the popularity of using one&#8217;s real name vs. a username or online handle (or pseudonym) when making comments to blogs.  Here&#8217;s their conclusion:</p>
<p><i>The most important contributors to online communities are those using pseudonyms.  In our data, they accounted for 61% of total comments!  These contributors also comment more frequently &#8212; 6.5 times more frequently than anonymous commentors and 4.7 times more frequently than commentors using a real name (via Facebook).</i></p>
<p>I find it odd that Disqus, a comment platform, published this research without an ability to comment on it.  Here&#8217;s my comment:</p>
<p>I&#8217;d like to know the demographic of blogs using Disqus.  I expect that most Disqus-enabled blogs are tech-related, which makes for a very skewed demographic when it comes to comparing real names vs. handles on the internet.</p>
<p>My belief is that forcing real names creates a much more powerful online experience.  Facebook is as popular as it is because I&#8217;m interacting with my real friends, with their real names.  Online handles cheapen our identity because they let us be someone we aren&#8217;t.  Speaking as an online persona isn&#8217;t the same as speaking as yourself &#8212; your accountability changes and the way you express yourself isn&#8217;t authentic.</p>
<p>Fewer people would comment on blogs if they had to provide their real name.  But in general, for online conversation, real names are better for the reasons I&#8217;ve listed above.  I value quality of discussion over quantity.</p>
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		<slash:comments>4</slash:comments>
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		<title>On Our Online Lives</title>
		<link>http://alexlod.com/2010/08/31/on-our-online-lives/</link>
		<comments>http://alexlod.com/2010/08/31/on-our-online-lives/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 00:36:15 +0000</pubDate>
		<dc:creator>Alex Loddengaard</dc:creator>
				<category><![CDATA[Decisions]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.alexloddengaard.com/?p=865</guid>
		<description><![CDATA[For as long as I can remember I&#8217;ve resisted the urge to put my life on the internet.  I signed up with Facebook just about six years ago, when I was a freshman in college.  Back then I delayed signing &#8230; <a href="http://alexlod.com/2010/08/31/on-our-online-lives/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>For as long as I can remember I&#8217;ve resisted the urge to put my life on the internet.  I signed up with Facebook just about six years ago, when I was a freshman in college.  Back then I delayed signing up while nearly every other college student was signing up.  Then when the Twitter craze hit I resisted even more adamantly, deciding that I already spent too much time hunched over a computer or phone.</p>
<p>I subscribe to TechCrunch, a very busy tech blog whose posts I read about 5% of the time, and <a href="http://techcrunch.com/2010/08/27/im-a-writer-not-a-twitter">a recent post</a> inspired me to reconsider my aversion to the online life that so many of my friends have embraced.  The post talks about quitting social media, and in the process of reading I realized how much value there is in social media.  Today I&#8217;m announcing that I will start blogging again, will start using <a href="http://twitter.com/alex_lod">Twitter</a>, and have connected all of these social services together (along with Yelp, TripIt, and others).  I know, you can&#8217;t believe that this blog&#8211;idle for just about two years now&#8211;will come back.  To be honest I&#8217;ve missed writing and am genuinely excited to return to it.  Hopefully you feel the same way.  And maybe you&#8217;re wondering what&#8217;s behind this sudden urge to catch up with the times &#8230;</p>
<p>It all started at the <a href="http://developer.yahoo.com/events/hadoopsummit2010/">Hadoop Summit</a> this June, where 1000 Hadoop community members got together to chat and listen to relevant talks.  Cloudera&#8217;s product manager, Charles Zedlewski, was giving a keynote announcing the cool new products Cloudera had been working on.  All of my coworkers were constantly checking their Twitter searches to see what people were saying on #hadoopsummit, whilst <a href="http://twitter.com/anutron/status/17352357346">freaking out about the live demo&#8217;s progress</a>.  I was completely intrigued with the real-time aspect of tweeting in this context.  I was amazed to see, immediately, how the community reacted to our product announcement.</p>
<p>From that point on I decided that I like to share two types of information: information interesting to one person; and information interesting to an unknown group of people.  In the case of the former I&#8217;ll send a SMS, email, or Facebook wall post to the person or group that would be interested in said information.  However, previously I had no good way to communicate the latter case.  Twitter and Facebook let us share information with others in such a way that lets the audience decide what to read, watch, or listen to.  And I think that&#8217;s pretty neat.</p>
<p>So wish me luck with my new internet life.  May it be valuable to you, the audience, and a learning experience for me.</p>
<p>In other news I&#8217;ve moved my site to alexlod.com (proper redirects are in place), and added a brand new theme.  Oh and I&#8217;ll never do 4square.  At least not yet ;).</p>
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		<title>New Macbook Pro: Computer Nirvana</title>
		<link>http://alexlod.com/2008/11/26/new-macbook-pro-computer-nirvana/</link>
		<comments>http://alexlod.com/2008/11/26/new-macbook-pro-computer-nirvana/#comments</comments>
		<pubDate>Wed, 26 Nov 2008 18:48:53 +0000</pubDate>
		<dc:creator>Alex Loddengaard</dc:creator>
				<category><![CDATA[Happiness]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.alexloddengaard.com/?p=825</guid>
		<description><![CDATA[I just got a new Macbook Pro.  Wow. The packaging is unbelievable.  Seriously.  I wanted to cry when I was opening the box.  The computer is just sitting there waiting for you, even staring at you with its puppy dog &#8230; <a href="http://alexlod.com/2008/11/26/new-macbook-pro-computer-nirvana/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I just got a new Macbook Pro.  Wow.</p>
<p>The packaging is unbelievable.  Seriously.  I wanted to cry when I was opening the box.  The computer is just sitting there waiting for you, even staring at you with its puppy dog face.  It was one of the happiest moments of my life.</p>
<p>And I thought the packaging was good &#8230; The computer is awesome.  Insanely beautiful.  Sleek.  Mysterious.  Exotic.  Take every good adjective, add them up, and that sum can only partially describe my first impression of the new Macbook Pro.  Apple, the world would not be as beautiful, in reach, or fun without you.</p>
<p>I want to run around the streets of Berlingame (where the Cloudera office is), skipping with glee and joy and excitement, while bumping &#8220;Wake Me Up Before You Go-Go&#8221; by Wham! on my shoulder mounted boom box.</p>
<p>Apple: Computer Nirvana</p>
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		<slash:comments>11</slash:comments>
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		<title>Lessons in Hosting</title>
		<link>http://alexlod.com/2008/11/11/lessons-in-hosting/</link>
		<comments>http://alexlod.com/2008/11/11/lessons-in-hosting/#comments</comments>
		<pubDate>Tue, 11 Nov 2008 17:37:47 +0000</pubDate>
		<dc:creator>Alex Loddengaard</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.alexloddengaard.com/?p=790</guid>
		<description><![CDATA[Today is a sad day.  Today marks the end of an era for me, an era of rack-mount computers, data centers, nerdom, and fantisticism.  Nearly 18 months ago, some friends and I installed a 1U rack-mount in a Seattle data &#8230; <a href="http://alexlod.com/2008/11/11/lessons-in-hosting/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Today is a sad day.  Today marks the end of an era for me, an era of rack-mount computers, data centers, nerdom, and fantisticism.  Nearly 18 months ago, some friends and I installed a 1U rack-mount in a Seattle data center.  I had purchased the machine thinking my social network startup, <a href="http://www.alexloddengaard.com/2007/12/19/cellarspot-why-it-failed/">Cellarspot</a>, would create enough traffic to require a monster machine.</p>
<p>After 18 month of spending $97 each month, not to mention an up-front cost of $2,800, my machine has been unracked and is now waiting to be picked up and sold off, never to be in my life ever again.  The pinnacle of my nerdom was installing that baby, and today I feel slightly empty.  However, I&#8217;m quite excited to be chipping away at my credit card bill.  And to be totally honest, purchasing a server, power, and a fire hose was insane overkill and an entirely uneconomic hosting decision.</p>
<p>I <a href="http://www.alexloddengaard.com/2008/09/14/what-does-one-do-with-a-server/">tried to sell services</a> such as game server hosting, web hosting, etc, but I didn&#8217;t get any bites.  I will step foot in more data centers as time goes on, and I will have another rack mount at some point.  Goodbye, Dell PowerEdge 1950.  I will see you, or at least your sisters, brothers, and cousins, again.</p>
<p>With love,</p>
<p>Alex</p>
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		<slash:comments>7</slash:comments>
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		<title>Awesome Datasets</title>
		<link>http://alexlod.com/2008/10/17/awesome-datasets/</link>
		<comments>http://alexlod.com/2008/10/17/awesome-datasets/#comments</comments>
		<pubDate>Fri, 17 Oct 2008 21:45:23 +0000</pubDate>
		<dc:creator>Alex Loddengaard</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.alexloddengaard.com/?p=767</guid>
		<description><![CDATA[I&#8217;ve been referred to some really, really awesome datasets.  I wish I had known about these while taking data-analysis classes in college. theinfo.org infochimps.org PoliParse My personal favorite is the Enron emails of 150 employees, mostly executives.  Included are their &#8230; <a href="http://alexlod.com/2008/10/17/awesome-datasets/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been referred to some really, really awesome datasets.  I wish I had known about these while taking data-analysis classes in college.</p>
<ul>
<li><a href="http://theinfo.org/">theinfo.org</a></li>
<li><a href="http://infochimps.org/">infochimps.org</a></li>
<li><a href="http://groups.google.com/group/poliparse">PoliParse</a></li>
</ul>
<p>My personal favorite is the <a href="http://www.cs.cmu.edu/~enron/">Enron emails</a> of 150 employees, mostly executives.  Included are their names, their sent items, inboxes, notes, etc.  WOW would I have a blast hacking away at this for hours.</p>
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		<slash:comments>8</slash:comments>
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		<title>We Need Chrome on Mac</title>
		<link>http://alexlod.com/2008/10/17/we-need-chrome-on-mac/</link>
		<comments>http://alexlod.com/2008/10/17/we-need-chrome-on-mac/#comments</comments>
		<pubDate>Fri, 17 Oct 2008 08:45:23 +0000</pubDate>
		<dc:creator>Alex Loddengaard</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.alexloddengaard.com/?p=764</guid>
		<description><![CDATA[I have to restart Firefox 3 at least a few times a day to avoid having it eat most of my resources.  Take a look: We need Google Chrome on Mac!  Why not Safari you ask?  I don&#8217;t like Safari&#8217;s &#8230; <a href="http://alexlod.com/2008/10/17/we-need-chrome-on-mac/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I have to restart <a href="http://www.mozilla.com/en-US/firefox/">Firefox 3</a> at least a few times a day to avoid having it eat most of my resources.  Take a look:</p>
<p><a href="http://www.alexloddengaard.com/wp-content/uploads/2008/10/picture-1.png"><img class="alignnone size-full wp-image-765" title="picture-1" src="http://www.alexloddengaard.com/wp-content/uploads/2008/10/picture-1.png" alt="" width="500" height="80" /></a></p>
<p>We need <a href="http://www.google.com/chrome">Google Chrome</a> on Mac!  Why not Safari you ask?  I don&#8217;t like Safari&#8217;s interface all that much.  Perhaps it&#8217;s because I&#8217;ve been using Firefox so much?  I don&#8217;t know; there&#8217;s just something about it that turns me away.  Give me some Chrome!</p>
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		<slash:comments>12</slash:comments>
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		<title>Tech Marketers, Meet Your Maker</title>
		<link>http://alexlod.com/2008/09/30/tech-marketers-meet-your-maker/</link>
		<comments>http://alexlod.com/2008/09/30/tech-marketers-meet-your-maker/#comments</comments>
		<pubDate>Tue, 30 Sep 2008 15:52:52 +0000</pubDate>
		<dc:creator>Alex Loddengaard</dc:creator>
				<category><![CDATA[Links]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.alexloddengaard.com/?p=715</guid>
		<description><![CDATA[I&#8217;ve been meaning to write a post about the comedic potential of listening to non-technical marketers talk about technology.  I&#8217;m only referring to the marketers who speak with such conviction that innocent bystandards might actually believe they know what they&#8217;re &#8230; <a href="http://alexlod.com/2008/09/30/tech-marketers-meet-your-maker/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been meaning to write a post about the comedic potential of listening to non-technical marketers talk about technology.  I&#8217;m only referring to the marketers who speak with such conviction that innocent bystandards might actually believe they know what they&#8217;re talking about.  I&#8217;ve witnessed this many a time when speaking with MBA-types about various web startups.  I would normally cite specific examples, but Larry Ellison, CEO of Oracle, has done better than I could ever do.  Read this short article about <a href="http://blogs.wsj.com/biztech/2008/09/25/larry-ellisons-brilliant-anti-cloud-computing-rant/">cloud computing and silly marketers</a> who want so badly to be technical but fail miserably.  It&#8217;s like a new Revenge of the Nerds, even though Ellison probably isn&#8217;t a nerd given how much cash he&#8217;s rolling around in.</p>
<p>What&#8217;s curious is that the title of this post is &#8220;Larry Ellison&#8217;s Brilliant Anti-Cloud Computing Rant.&#8221;  That&#8217;s completely misguiding.  This isn&#8217;t an anti-cloud computing rant; it&#8217;s an anti-marketer-who-speaks-with-conviction rant.</p>
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		<slash:comments>2</slash:comments>
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